In recent work encompassing a variety of media including painting, video and writing I have embarked upon an exploration and dismantling of cultural artifacts and messages.

The aim of advertising and marketing is to generate desire in the target recipient, and it feels that few of us are immune to the corporate messages that bombard us daily in the 21st century.

Utilizing found media imagery serves to place me in history and creates an awareness of the cultural circumstances in which we live.

In the rich tradition of appropriation, I sample and sift imagery and copy from various catalogs, popular television programming and personal ephemera to reconfigure fleeting “throwaway” images and texts to give them a new life and context through careful study and reconfiguration.

Recontextualizing advertising imagery specifically designed to either improve our lot in life or our perception of it feels humorous as well as significant to me.

By freezing and isolating a moment from popular television programming or film by means of an arduous exploration in painting for me serves to generate a new set of meanings, cultural associations, and desires.

I harbor a naïve belief that if something is important enough for me to put so much time into creating it, then by association it will be made more meaningful for the viewer as well.